The Real Value from Content Marketing
Content marketing is all the hype these days and understandably so. A well thought-out and researched, content marketing strategy is an effective way to target …
Author Rank: Facts and Fiction (Live Hangout with Mark Traphagen)
Virante’s Mark Traphagen was the guest of +Max Minzer for his Max Impact Hangout On Air show, discussing the topic: “Author Rank: Facts and Fiction.” Mark shared ...
Matt Cutts & Duane Forrester’s Excellent Adventure: The Search Police at SMX West
Google’s Matt Cutts and Bing’s Duane Forrester at SMX West, March 11 2013 Matt Cutts: Examples of Totally Bogus Spam Matt started off by showing ...
Link Building Fundamentals: SMX West
Presented by Debra Mastaler, President, Alliance-Link (@debramastaler). A live blog of an SEO Boot Camp session at SMX West in San Jose, CA, March 11, ...
Mark Traphagen Interviewed by 97thFloor
Virante’s Director of Digital Outreach Mark Traphagen (Google+ | Twitter) was interviewed by
Is Social Media Influence Building a Zero-Sum Game?
This past week I published what has become my most widely read and re-shared post ever, and in many ways I think my most important ...
Letter to a Young Spammer
Over the past few days I’ve had an interesting exchange with a young man who had sent me several unsolicited commercial messages via Google+ notifications. ...
Google Plus X-Person Challenge: Are You a Google Plus Mutant?
Are you one of us? Once, we were few. And we were lonely. We had Google+ powers far beyond those of “normal” users. Some called ...
Google Plus Post Rank Hijacking
Somebody at Google likes me. I swear, I’m not paying them anything! Back in June of 2012 I first posted about what I saw as ...
Google Plus Post Links Now No Followed by Google
According to Dan Petrovic of Dejan SEO, as of 5 January 2012 Google stopped following (for link juice purposes) links placed in posts on Google+. ...
Google Plus Pages Can Now Act Like Real People
Beginning yesterday (27 December 2012), it appears that Google+ has been rolling out to brand Pages the ability to comment on, +1, and re-share posts ...
Google Plus 2012: Only the Beginning (Infographic)
Google+ celebrated nearing the end of its first full calendar year as a social network by publishing this infographic displaying highlights about the network achieved ...
Why the Google Plus Paid Page Promotion Plan Will Be Better than Facebook’s
UPDATE 20 December 2012: The advertising option previewed in this post is now active and available to selected US Google+ brand pages in the US, ...
Technical SEO is getting less technical
Google's Data Highlighter makes technical SEO less technical as Google tries to give searchers less reason to click through to your site.
