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How to Get a Google +1 Button for Your Web Site
Yesterday Google announced the experimental rollout of its +1 search social recommendation feature. (See Google +1 Is Google’s Like Button for details.) For the present, …
Google +1 Is Google’s Like Button: Social Sharing of Search Results
Google’s +1 button allows Google search users to “like” both individual search results and AdWords ads in the search results. +1 shows up as an ...
Facebook Questions Now Rolling Out to Everyone
Questions allows you to crowdsource answers to questions from your Facebook friends and friends of friends. This circle can both add responses and vote up ...
New Tablet Device Targeting in Google Adwords
Google announced this morning that they will be rolling out "in the coming weeks" an option for AdWords advertisers to target tablet devices, such as ...
Page Owner Protest Wins (Sort of): Facebook Restores Chronological Posts on Pages
It’s not quite at the level of what happened recently in Tunisia or Egypt, but it looms like an organized movement of Facebook Page administrators ...
Compare Social Media Competition with Wildfire
Wildfire makes available a free tool that lets you compare the performance trends of up to three brands on Facebook and Twitter. Start by entering ...
How to Track Facebook Shares from Your Web Site
If you administer a Facebook Page, Facebook Insights provides an abundance of useful metrics. There is one crucial metric that is not visible in the basic ...
When Is the Best Time to Post a Facebook Page Status?
Judging by a number of studies I looked at, the answer might be, “Who knows?” Here are several that give divergent answers on both time ...
The Very Best Email Alerts for Comments and Posts on Facebook Pages
HyperAlerts bills itself as “The Feature Facebook Forgot,” and in this case, that’s no hype. If you manage a Facebook Page, one of the more ...
Google Adwords’ New Improved Ad Preview Tool
It’s out of beta and stage center in your AdWords interface: the new and improved Ad Preview Tool! In case you weren’t familiar with the Ad ...
How to Use AdWords Negative Keywords Lists
It’s no secret that negative keywords are one of the most powerful paid search marketing tools. By weeding out undesirable search terms, negative keywords can enable ...
Exploring Analytics AdWords Traffic Reports: Placements
This is part of a series on the new Analytics AdWords Traffic Reports. We’re looking at insights provided by the new AdWords section under Traffic ...
FourSquare Adds Pages and Badges for Brands
FourSquare, the popular social check-in service has been a boon for many local businesses for some time. Local, brick-and-mortar establishments can post coupons and deals ...
Exploring Analytics AdWords Traffic Reports: Day Parts
For the Google AdWords advertiser hungry for more data about ad clickers and their behavior, Google Analytics offers many levels of richness unavailable in the AdWords reports ...