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Facebook Community Pages Suck
If you’re a Facebook user, you were recently forced to either allow Facebook to turn all the keywords in your profile’s Info tab into active …
Top 5 Tips for Getting Started with Adwords
For those of us who have been immersed in the highly-complex world of Google’s AdWords for some time, it may be difficult to remember how ...
KGen Firefox Extension Shows Pages’ Potential Keywords
KGen is an extension for Firefox web browsers that displays the strongest keywords on a particular web page. Words on the page repeated more than ...
AdWords Quality Score: Don’t Just Look at the Number
If you’ve got some experience managing cost-per-click (Google’s term for pay-per-click) advertising using Google AdWords, you surely by now realize the high importance of optimizing ...
Classic Misuse of Dynamic Keyword Insertion
From a search on Google for the keyword “ball cancer” (in the Sponsored Results column): Next time I’m looking to buy cancer balls, I’ll know ...
Google AdWords: Exact Isn’t Always….Well…Exact
If you’ve been using Google’s AdWords and/or Analytics products for any length of time, you must be aware that the numbers don’t always add up. ...