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search engine optimization

Modern Day SEO: The Intersection of Search Engine and User Experience Optimization

One thing remains constant in digital marketing: the constant desire to rank higher on search engine results pages (SERPs). However, search engine optimization (SEO) has …

The Hreflang Tag

What to Know About Hreflang Tags

What to Know About Hreflang Tags When a website has multiple language or regional versions of a page, an hreflang tag can help a search ...
Regular SEO Health Checks

Why Your Website Needs Regular SEO Health Checks

Why Your Website Needs Regular SEO Health Checks These days, the success of many businesses depends in large part on the strength of their online ...

Where Should We Place Responsibility for Link Schemes?

Google announced yesterday there will be a link spam update rolling out over the next two weeks.  In reading through the article announcing this update ...

How to Export/Import Redirects

Do you want to know how to import or export redirects from the Redirection wordpress plugin? This quick how to guide on using the wordpress ...

The Perfect Reconsideration Request

Acquisition of a penalty can be a daunting task to address. You have been told by your SEO that the work they have done up ...

Hiring an SEO and Avoiding Scams

In handling the majority of sales and customer service for Hive Digital since 2007, I’ve had the joy of listening to thousands of stories about ...

An Insider’s View on Link Steroids

Two great passions in my life are baseball and SEO. Having played baseball throughout college and now leading link development at Hive Digital, there are ...

The Dismal Economics of Private Blog Networks

For all of you blackhats freaking out, please read my disclaimer below detailing how this is meant to show that PBNs do not make economic ...

Negative SEO and Link Removals: Interview with Virante’s Jacob Bohall

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