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The Future’s Most Coveted Position: Social Media Copywriter?
Everyone in the SEO world says it: “content is king.” This has been the golden rule for those “in the know” in SEO for years …
Klouchebag Score Got You Down? We Can Help!
There’s always plenty of lively discussion in the social media world about Klout. Some think it’s great; some think it’s the devil incarnate. If you’re ...
The Impact of Social Media on SEO (Slideshow)
My slides (with added annotations) from a presentation I did for the Duke University Webcomm Group. I cover the growing influence of social media on ...
Is AuthorRank Most Important for High Ranking Google+ Posts?
Or “How I Outranked Mari Smith for Her Own Post” I’ve been writing a lot lately about my new-found ability to high rank almost anything ...
What Is Pinterest? (Infographic)
Pinterest is the hottest new social network that’s not really new. It’s been around since 2010, but it really took off late in 2011 and ...
Rapportive Makes Gmail Social
Rapportive is a browser extension that displays your social web connections in your Gmail inbox. After adding the Rapportive browser extension (currently available for Firefox, ...
Coming Soon to Google+: Multi-Admin Brand Pages, AdWords and More
UPDATE: Now that adding multiple managers to Google+ Brand or Business Pages is active, check out our handy guide “How to Add Administrators to Your Google+ Brand ...
Why Your Business Should Be on Google+ (Now!)
Last week I was on a panel of Bulldog Reporter‘s webinar “An Advanced Look at Hot, New Google+: How It Will Impact PR Pros, Social ...
Webinar: An Advance Look at Google+ for PR Pros
Later today I’ll be on the panel for a webinar titled “An Advance Look at Hot, New Google+: How It Will Impact PR Pros, Social ...
Can Brands Still Succeed Organically on Facebook? Yes They Can! Here’s How
Last week I wrote about “What Facebook’s New News Feed Means For Your Marketing Efforts.” I wrote that I believed the new News Feed, with ...
What Facebook’s New News Feed Means for Your Marketing Efforts
Facebook has introduced the most radical change in its user interface perhaps in its entire history. The familiar, straightforward News Feed, with its choice of ...
Facebook: Now View Who Shared Your Posts Right on Your Page
Facebook has been adding a flurry of new features recently (many obviously in response to the challenge of Google+). Most of them have been so ...
Google (Shyly) Confirms +1 Button Affects Search Results
In an email to Wired.com, Google confirmed that it will be using signal gained from its +1 button to affect its own search engine rankings. ...
NEW: Share Content from Web Pages to Google+ Using the +1 Button
Google announced today that the Google +1 button will begin to allow the sharing of a link to a web page along with a rich ...