Online Marketing
How to Build Brand Loyalty Through Compelling Content and Storytelling
Capturing our audience’s attention marks the beginning of a meaningful connection. The real challenge lies in cultivating brand loyalty, which turns casual buyers into lifelong …
Atomizing Atomic Habits: The Fourth Law of Behavior Change
Last time, we went over Clear’s third law of behavior change: Make It Easy, and all of the chapters that define it. We’ve now arrived ...
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What is Google’s Audience Solutions?
The relationship between a customer and a campaign is filled with complexities but the success of an ad campaign has always been about delivering the ...
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Decoding Customer Behavior: Behavioral Marketing
Digital marketing moves fast, understanding your audience is more than a nice thing to have, it’s a strategic necessity. Here at Hive Digital we have ...
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What Google Wants from Your Content
When it comes to the foundation of your digital marketing efforts, content has emerged as a key element in shaping your online visibility. Whether you’re ...
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Holiday Prepping for Social Channels
The holiday season is busy for everyone, brands and buyers included. Between visiting friends and family, the holiday season is also one of the biggest ...
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The Power of Storytelling in Marketing: Why Stories Sell
In today’s fast-paced world, where information bombards us from every angle, the art of storytelling stands out as an impactful tool for marketers. . Stories ...
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How to Build Strong Client Relationships
In the fast-paced world of digital marketing, eye-catching campaigns and impressive analytics are not the only things that make up success. It’s also about building ...
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GTINs: The Most Powerful Product Attribute You May Not Be Using
GTINs: The Most Powerful Product Attribute You May Not Be Using If you use Google Shopping Feeds, you’ve heard of GTINs. Missing or unknown GTINs ...
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Leveraging AI for Paid Search and Product Ads: Gaining the Competitive Edge
AI is poised to reshape the way advertisers and businesses engage with potential customers. We must be willing to adapt and gain a deeper understanding ...
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Choosing a Digital Marketing Agency For the Best Fit
Choosing a Digital Marketing Agency For the Best Fit Digital marketing becomes more and more important everyday, and finding an agency that meets all your ...
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6 Ways to Leverage Your Unique Selling Proposition
What is a unique selling proposition (USP)? A unique selling proposition is what differentiates your business from your competitors and should be leveraged in your ...
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Choose Your Competitors Wisely – A Content Gap Story
For businesses to remain competitive they need to clearly understand who their main competitors are in the terms of their main services and product offerings. ...
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Google’s Tag Manager Tag Coverage Tool
Google’s Tag Manager Tag Coverage Tool Google recently introduced a new feature for their Tag Manager product called Tag Coverage. This feature is designed to ...
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