SEO
Using Google Trends to Identify Upcoming Opportunities
User search patterns are changing daily, and organizations are scrambling to understand the changing search environment as their consumer base rapidly responds to the external …
How to Add a New User to WordPress
Our step-by-step guide for adding new users to WordPress, and check out more of our helpful guides in our WordPress basics series. Before we do ...
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What to do about Unsolicited Guest Post Emails?
A quick guide on what to do about unsolicited guest posts… Analyze the value the guest post emails are offering, such as referral traffic. If ...
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General Rules for Canonical Tags and HREFLANG Tags
We are commonly asked for best practice recommendations regarding canonical tags and hreflang tags. Here is a quick summary of how these tags should be ...
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The Evergreen Content Life Cycle
Blog articles are often a place where relevant content goes to die. Meaning, that a good idea, which expands a site’s relevance for topic groupings ...
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Isolating True Causes Behind Organic Traffic Shifts
With the recent 03/12 Google Algorithm Update, I have seen a shift in how Google isolates queries via user-intent to better serve users with a ...
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Redirects Using CloudFlare Workers
If you are trying to figure out how to do redirects with Vanilla JS or through a Cloudflare Worker, this should at least (hopefully) get ...
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Isolating Competing Content and Content Cannibalization
Over time it is natural for websites to naturally grow in content breadth and the distinction between content and landing page intent can easily begin ...
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Utilizing GSC to Prioritize and Optimize Content
Google Search Console is an extremely versatile tool that provides some detailed information on the types of organic traffic that draws visitors to your site ...
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Take-Aways from AMA with John Mueller on /r/TechSEO
John Mueller of Google participated in an AMA on /r/TechSEO, and gave some great information and tips regarding technical SEO. This is a roundup of ...
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Troubleshooting Screaming Frog’s Memory Allocation
For months, I have been wracking my brain trying to find a workaround for a bug that I’ve found in Screaming Frog’s Memory Allocation settings. ...
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Backlink Monitoring: A How-to Guide
In the post-Penguin era of search engine optimization, backlinks are still the backbone of a well-ranked website. Many webmasters have had their encounters with bad ...
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