SEO
What to do about Unsolicited Guest Post Emails?
A quick guide on what to do about unsolicited guest posts… Analyze the value the guest post emails are offering, such as referral traffic. If …
General Rules for Canonical Tags and HREFLANG Tags
We are commonly asked for best practice recommendations regarding canonical tags and hreflang tags. Here is a quick summary of how these tags should be ...
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The Evergreen Content Life Cycle
Blog articles are often a place where relevant content goes to die. Meaning, that a good idea, which expands a site’s relevance for topic groupings ...
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Isolating True Causes Behind Organic Traffic Shifts
With the recent 03/12 Google Algorithm Update, I have seen a shift in how Google isolates queries via user-intent to better serve users with a ...
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Redirects Using CloudFlare Workers
If you are trying to figure out how to do redirects with Vanilla JS or through a Cloudflare Worker, this should at least (hopefully) get ...
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Isolating Competing Content and Content Cannibalization
Over time it is natural for websites to naturally grow in content breadth and the distinction between content and landing page intent can easily begin ...
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Utilizing GSC to Prioritize and Optimize Content
Google Search Console is an extremely versatile tool that provides some detailed information on the types of organic traffic that draws visitors to your site ...
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Take-Aways from AMA with John Mueller on /r/TechSEO
John Mueller of Google participated in an AMA on /r/TechSEO, and gave some great information and tips regarding technical SEO. This is a roundup of ...
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Troubleshooting Screaming Frog’s Memory Allocation
For months, I have been wracking my brain trying to find a workaround for a bug that I’ve found in Screaming Frog’s Memory Allocation settings. ...
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Backlink Monitoring: A How-to Guide
In the post-Penguin era of search engine optimization, backlinks are still the backbone of a well-ranked website. Many webmasters have had their encounters with bad ...
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Spammy Structured Markup Penalty Removal
A spammy structured markup penalty will be levied against a website that violates Google’s structured data guidelines. We have created a helpful guide that will ...
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Site Audit with SEMRush SEO Audit Tool
Last week I had the privilege of being invited by SEMRush to perform a live site audit using the SEMRush platform. In case you missed ...
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