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SEO

Evergreen Content

Benefits of Evergreen Content

The root system of a website would be the service pages & unique selling points (USP), which breathe life into all parts of the website through …

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PANDA!

Panda Risk

After careful consideration, we've decided to decommission PandaRisk.com as a self-serve tool, and give away the insights! The Google Panda update targets low-quality websites identified ...
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Redirects

5 Quick Reminders When Changing URL Structures and Migrating Sites

I’m often asked to provide some quick advice for clients that are changing site structure, and there are a few things (other than the normal ...
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Canonical Wordpress Plugin

Canonical Attachments in WordPress

While working on a client project, I realized they had a significant number of PDF files that they had uploaded into wordpress, and this was ...
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Expires Headers in .htaccess for Fonts and Images

TWIL: Expires Headers in .htaccess for Fonts and Images

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Google Penguin Update

Google Updated Penguin, Finally

The Penguin algorithm has been part of the lives of online marketers since early 2012 when the first iteration was unleashed and decimated an industry ...
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How to Export/Import Redirects

Do you want to know how to import or export redirects from the Redirection wordpress plugin? This quick how to guide on using the wordpress ...
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Link Neighborhoods

Link Neighborhoods – White Picket Fence

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Page Load Speed Pitfalls

Page Load Speed Pitfalls

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Local SEO Basics

Local SEO Basics

Does your business rely heavily on local customers? If so, search traffic may have changed for your website on July 24th, 2014, the day that ...
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How to write a title tag

How to Write a Title Tag for a Webpage

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NOT-SO-CREEPY CRAWLER: SCREAMING FROG VS. IIS SEO TOOLKIT

Not-so-Creepy Crawler: Screaming Frog vs. IIS SEO Toolkit

When it comes to web crawlers there are 3 main solutions when you get right down to it: Xenu; Screaming Frog; and IIS SEO Toolkit. ...
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Transparency in SEO

PageRank’s Slow, Inevitable Demise

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Transparency in SEO

Transparency in SEO

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