Social Media
ShareThis Introduces Social Quality Index for Publishers and Advertisers
Social sharing facilitator ShareThis today announced a new service to be fully unveiled early in 2012: Social Quality Index (SQI). According to the company blog, ShareThis …
How to Verify Your Google+ Brand Page with Google
Anyone building a brand or business page on Google+ quickly comes to a rather unsettling realization: at no point in the process does Google do ...
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Coming Soon to Google+: Multi-Admin Brand Pages, AdWords and More
UPDATE: Now that adding multiple managers to Google+ Brand or Business Pages is active, check out our handy guide “How to Add Administrators to Your Google+ Brand ...
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The Social Value of Google+ Ripples
Ripples is a Google+ feature unparalleled in any other social network. If you’re not familiar, Ripples allows you to play a timeline that shows you ...
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Complete Guide to Optimizing Your Google Plus Brand Page
In my last post (“Google+ Pages for Brands Are Here NOW! Why You Must Get One“), I gave reasons why I think it is essential ...
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Google+ Pages for Brands Are Here! Why You MUST Get One
Google announced today the long-awaited introduction of Google+ profiles for brands, businesses, and organizations, calling them Google+ Pages. The new Pages look very much like ...
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Why Your Business Should Be on Google+ (Now!)
Last week I was on a panel of Bulldog Reporter‘s webinar “An Advanced Look at Hot, New Google+: How It Will Impact PR Pros, Social ...
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Webinar: An Advance Look at Google+ for PR Pros
Later today I’ll be on the panel for a webinar titled “An Advance Look at Hot, New Google+: How It Will Impact PR Pros, Social ...
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Presentation: Transportation Marketing & Sales Association
I had the pleasure of being invited (again!) to a Transportation Marketing and Sales Association event. I met some wonderful people, and hopefully ...
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Can Brands Still Succeed Organically on Facebook? Yes They Can! Here’s How
Last week I wrote about “What Facebook’s New News Feed Means For Your Marketing Efforts.” I wrote that I believed the new News Feed, with ...
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Google to Mobile AdWords Advertisers: Optimize Site or Die!
Google announced today that mobile website optimization now factors into mobile search ads’ quality score. Mobile AdWords ads that point to a web site optimized ...
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What Facebook’s New News Feed Means for Your Marketing Efforts
Facebook has introduced the most radical change in its user interface perhaps in its entire history. The familiar, straightforward News Feed, with its choice of ...
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Facebook: Now View Who Shared Your Posts Right on Your Page
Facebook has been adding a flurry of new features recently (many obviously in response to the challenge of Google+). Most of them have been so ...
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Finding Social Media Sweet Spot: Creation or Curation? Don’t Be Average!
What kind of social media marketer do you want to be? You want your marketing efforts to live “where all the retweets are strong, the ...
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