Social Media
Coming Soon to Google+: Multi-Admin Brand Pages, AdWords and More
UPDATE: Now that adding multiple managers to Google+ Brand or Business Pages is active, check out our handy guide “How to Add Administrators to Your Google+ Brand …
The Social Value of Google+ Ripples
Ripples is a Google+ feature unparalleled in any other social network. If you’re not familiar, Ripples allows you to play a timeline that shows you ...
Keep Reading →
Complete Guide to Optimizing Your Google Plus Brand Page
In my last post (“Google+ Pages for Brands Are Here NOW! Why You Must Get One“), I gave reasons why I think it is essential ...
Keep Reading →
Google+ Pages for Brands Are Here! Why You MUST Get One
Google announced today the long-awaited introduction of Google+ profiles for brands, businesses, and organizations, calling them Google+ Pages. The new Pages look very much like ...
Keep Reading →
Why Your Business Should Be on Google+ (Now!)
Last week I was on a panel of Bulldog Reporter‘s webinar “An Advanced Look at Hot, New Google+: How It Will Impact PR Pros, Social ...
Keep Reading →
Webinar: An Advance Look at Google+ for PR Pros
Later today I’ll be on the panel for a webinar titled “An Advance Look at Hot, New Google+: How It Will Impact PR Pros, Social ...
Keep Reading →
Presentation: Transportation Marketing & Sales Association
I had the pleasure of being invited (again!) to a Transportation Marketing and Sales Association event. I met some wonderful people, and hopefully ...
Keep Reading →
Can Brands Still Succeed Organically on Facebook? Yes They Can! Here’s How
Last week I wrote about “What Facebook’s New News Feed Means For Your Marketing Efforts.” I wrote that I believed the new News Feed, with ...
Keep Reading →
Google to Mobile AdWords Advertisers: Optimize Site or Die!
Google announced today that mobile website optimization now factors into mobile search ads’ quality score. Mobile AdWords ads that point to a web site optimized ...
Keep Reading →
What Facebook’s New News Feed Means for Your Marketing Efforts
Facebook has introduced the most radical change in its user interface perhaps in its entire history. The familiar, straightforward News Feed, with its choice of ...
Keep Reading →
Facebook: Now View Who Shared Your Posts Right on Your Page
Facebook has been adding a flurry of new features recently (many obviously in response to the challenge of Google+). Most of them have been so ...
Keep Reading →
Finding Social Media Sweet Spot: Creation or Curation? Don’t Be Average!
What kind of social media marketer do you want to be? You want your marketing efforts to live “where all the retweets are strong, the ...
Keep Reading →
How to Report Scraper Pages to Google
It’s one of the more frustrating experiences for any original content producer. You work hard to craft an interesting, well-researched, readable blog post or article. ...
Keep Reading →
Google (Shyly) Confirms +1 Button Affects Search Results
In an email to Wired.com, Google confirmed that it will be using signal gained from its +1 button to affect its own search engine rankings. ...
Keep Reading →