Social Media
Content Isn’t Just King: It’s Also Queen and Ace (SMX West 2013)
The Veg-O-Matic Approach to Smart SEO Writing – Heather Lloyd Heather Lloyd-Martin is a 20-year marketing veteran and recognized author. She is President and CEO …
From Authorship to Authority: Claiming Your Identity Online And Why You Should
What is Google Authorship? What is Author Rank? Why should you use Authorship? From SMX West, 12 March 2013. Panelists: Mike Arnesen, SwellPath (@mike_arnesen) AJ ...
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Link Building Fundamentals: SMX West
Presented by Debra Mastaler, President, Alliance-Link (@debramastaler). A live blog of an SEO Boot Camp session at SMX West in San Jose, CA, March 11, ...
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Content Marketer’s Toolbox: 3 Tools to Answer Your Readers’ Questions
There are many reasons content marketing is getting more and more popular these days: Content is what is given priority in search (even more so ...
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Mark Traphagen Interviewed by 97thFloor
Virante’s Director of Digital Outreach Mark Traphagen (Google+ | Twitter) was interviewed by
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Russ Jones Content Title Ideas
I was perusing Portent’s new “tool,” the Content Idea Generator, and wondering for what awesome purpose I could use it. For what topic do I ...
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Google+ For Business: Three Experts Give Their Take
I was featured this week in this infographic about Google Plus for Business, created by Jeff Machado of Fiore Communications. Original at http://fiorecommunications.com/2013/02/11/expert-advice-on-the-value-of-google-for-business/
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On Being an Artist Playing an Infinite Game
Recently my friend and co-worker Phil Buckley posted on his personal blog “Graduating from Enthusiast to Professional.” In it he ponders where the line is ...
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Google Author Rank: Has Google Chairman Eric Schmidt Now Confirmed It?
Wherefore art thou, Google Author Rank? This past weekend The Wall Street Journal published excerpts from an upcoming book by Google Chairman Eric Schmidt. Among ...
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Is Social Media Influence Building a Zero-Sum Game?
This past week I published what has become my most widely read and re-shared post ever, and in many ways I think my most important ...
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Letter to a Young Spammer
Over the past few days I’ve had an interesting exchange with a young man who had sent me several unsolicited commercial messages via Google+ notifications. ...
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Google Plus X-Person Challenge: Are You a Google Plus Mutant?
Are you one of us? Once, we were few. And we were lonely. We had Google+ powers far beyond those of “normal” users. Some called ...
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Facebook Graph Search, Search Quality, and the Meaning of Like
Facebook’s new Graph Search feature promises to revolutionize our searches by tying together the social graph of our friends and Liked pages. At first glance, ...
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