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Meet the Hive Mind
the experts behind Hive Digital
Latest Articles by Fred Dees
Understanding the Benefits of Paid Search: Answers to Common Questions (Part 1)
Over the years, our paid advertising team has been on the receiving end of many questions about paid search and the value that pay-per-click (PPC) ...
Building Brand Awareness through Display & Video — “From Zero to Hero”
In the summer of 2018 our agency started working with a client that offers a cloud-based software that cleans CRM data, specifically for one platform. ...
Why Shouldn’t You Trust Every Google Recommendation?
Why shouldn’t you trust every Google Recommendation? In the age of auto applied & machine learning, the Recommendation section of Google Ads has become a ...
The 2020 Year End Recap: Paid Advertising
2020… Well, what a year?! It feels like I just finished a blind date that has made me want to drive off into a sunset ...
Paid Advertising 101: CPC
Cost-Per-Click (CPCs) Cost Per Click is the actual price you pay for each click. A click on one of your ads will register a cost ...
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