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Mark Traphagen
Role: Director of Social Media
Dept: Social Media
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Latest Articles by Mark Traphagen
Top 10 Tips to Do Content Marketing Right from Rand Fishkin of SEOMoz
From the presentation by Rand Fishkin of SEOMoz titled “F%S#! Link Building. Content Marketing FTW” on SlideShare. Rand Fishkin says content marketing has better ROI ...
iPad/iPhone Reader App Zite Adds Sharing to Google+
One of my most-used iOS apps, Zite, just added the ability to share content directly to Google+. Zite uses your own feeds (from Google Reader ...
Google Consumer Surveys: Cost Per Response Marketing Data
Google has introduced a new product: Google Consumer Surveys. The service lets anyone easily create a consumer survey which Google will then distribute across its ...
Google Account Activity Report: A Move Toward Personal Analytics
What did you do on Google last month? Now you can have a record. Google has made steady moves in recent times toward opening up ...
The Power of Your Personal Google+ Profile to Build Your Brand
My latest guest post is up on Neal Schaffer‘s Windmill Networking blog. Title: Three Ways to Use a Personal Google+ Profile to Build Your Business ...
Monday Morning Quarterback #6
A weekly roundup of the most interesting and useful posts and articles on search / inbound marketing from the past week. Social Media & Content ...
How to Build a Personal Brand Online: Video Interview
As search and social become more and more intertwined, it is more important than ever that you establish your personal brand online. A personal brand ...
Facebook Adds News Feed Noise Reducer: Acquaintance List Suggestions
You actually might want to know what bar your closest Facebook friends hung out at last night (without you?!?). But that guy down the dorm ...
Google Algorithm Changes: An Infographic History
Google pretty much invented the algorithmic search engine result, the idea that the crowd intelligence of the web itself could do a better job ...
How to Rank for a Keyword in Google+ Search
UPDATE: The beginning of this post talks about a Google search feature which no longer exists: the “People and Pages on Google+” box. For a period ...
Monday Morning Quarterback #5
A weekly roundup of the most interesting and useful posts and articles on search / inbound marketing from the past week. Social Media & Content ...
Google+ Page Verification Now Open to More Pages
By far the #1 question I get from people who have read my “How to Verify Your Google+ Brand Page with Google” post is “So ...
Monday Morning Quarterback #4
A weekly roundup of the most interesting and useful posts and articles on search / inbound marketing from the past week. (Apologies for the late ...
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