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Mark Traphagen
Role: Director of Social Media
Dept: Social Media
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Latest Articles by Mark Traphagen
Why are There Conversion Discrepancies Between Google AdWords and Analytics?
Whether trying to make decisions about account optimization or trying to generate accurate reports for clients, one of the most frustrating and disconcerting anomalies occurs ...
Understanding the Google +1 Button and AdWords
As you may have noticed by now, if you are logged in to Google while searching using Google, +1 icons now appear not only by ...
Add a Layer of Security to Your Google Account with Google 2-Step Verification
Google has instituted an opt-in 2-step verification process that could protect your Google account even if someone gets your password. Here’s the nutshell on how it works: ...
Google +1, Google+, and Search Engine Results
If you are a web content generator and want your content to be seen, you should make sure that every place you publish is linked ...
See Updates to the +1 Button Before They Launch
Today Google announced a new opt-in program that allows webmaster to live preview changes to the Google +1 button before they go live (Google’s official ...
How to Get the Now Faster Google +1 Button
Almost overnight it’s everywhere on the web. It’s the Google +1 button, and if you’re an SEO-conscious webmaster and/or site owner, you’ve already got it ...
Raleigh SEO Meetup Sponsored by Virante Inc. Brings Triangle SEOs Together
A jam-packed bar late into a Thursday night in downtown Raleigh? What could it be but the second Raleigh SEO Meetup, this time sponsored by ...
Six Things Every Google Plus Newbie Should Know
It’s no secret by now that I’ve been in love with Google+ (Google Plus) since I gained admittance on the third day of its existence. ...
Google+ Offers New Opportunity for Brands to Do Social Right
I was in the process of adding Mashable staff to a new “Mashable Staff” circle in my Google+ (using “How to Add Mashable Staff to ...
Buffer Helps You Tweet More Without Annoying Your Followers
If you are a Twitter-holic–and especially if you tweet for a brand or organization–you’ve probably found that your tweets and re-tweets come in bursts. You’re ...
Google+ and Google Search Engine: The Real Reason for Google Plus
We are beginning to see confirmation of what I suspected was the real reason Google invested so much time and money into Google+ and now is ...
Why Your Business Should Plan to Be on Google+ (Google Plus)
I had this post all set out in my mind, and then I read “Why Google Has the Hammer to Make Businesses Use Google Plus” ...
Virante Fashion Wear?
Nina, our Client Representative, sports the latest in coveted Virante bling: (Cue Price Is Right Announcer Voice:) “That’s right, Mark! These stylish earrings also double ...
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